INDIA'S PREMIUM BEAUTY DESTINATION

DERMISHO

Skin & Hair Studio

A curated, experience-first retail destination bringing premium beauty brands to Tier 2 & Tier 3 India.

Dermisho store interior — premium beauty destination

How Dermisho Works

A simple, guided journey — from problem to solution.

01
🚶

Walk In or Connect

Visit us in-store or interact with us digitally through the Dermisho App. Your journey begins with a conversation.

02
🔍

Problem Identified

Our trained advisors or AI-powered app diagnoses your skin or hair concern — acne, pigmentation, hairfall, and more.

03
📋

Routine Recommended

You receive a clear, step-by-step routine — not a random product list. Morning, evening, weekly — all structured for you.

04

Results Delivered

Products are provided as part of a solution kit. Follow the routine, track progress, and see real transformation over time.

Dermisho expert consultation Dermisho store experience

Born from a Gap.
Built for Bharat.

Dermisho started with a simple observation: in most cities across Bharat, buying personal care products is still a guessing game. Stores are crowded with options, but there is no guidance. No trust. No real solutions.

A new generation is emerging — more aware, more conscious, and more willing to invest in their skin and hair. But they're stuck between unorganized retail that lacks trust and clinical setups that feel distant.

That gap is where Dermisho was born. We're building a space where people walk in with a concern, get the right guidance, follow a clear routine, and actually see improvement over time.

4 Stores
100+ Premium Brands
3 Categories

Built for the Next
Generation of Bharat

🎯

Primary Audience

Gen Z & Millennials Age 16–35 Male & Female Tier 2 / 3 / 4 Cities
🎓
Students

Dealing with acne, breakouts and early skin concerns

💼
Young Professionals

Facing hairfall, pigmentation and lifestyle-driven issues

🪞
Grooming Seekers

Individuals seeking better appearance and confidence

🌱
First-Time Skincare Users

Looking for guidance, not just products

Problems We Solve

😤

Acne & Breakouts

🔆

Pigmentation

💇

Hairfall

❄️

Dandruff

💧

Oily / Dry Skin

🌓

Uneven Skin Tone

"Awareness is up. Problems are real. Willingness to spend exists. But the ecosystem? Broken. That's the gap we're filling."

Retail + Consultation + Technology.
One Seamless Experience.

01
🏪

Solution-First Retail Stores

Our stores are designed as experience-led solution studios — not traditional cosmetic shops. Walk in with a problem, walk out with a plan.

  • Curated brands, not cluttered shelves
  • Clean, premium store experience
  • Try products before buying
  • Guided routines, not random suggestions
02
📦

Personalized Routines & Kits

Instead of selling individual products, we focus on structured routines and curated kits — each step-based, time-based, and easy to follow.

  • Acne Control Routine
  • Hairfall Recovery Kit
  • Pigmentation Repair System
  • Morning & Evening plans
03
💬

Expert-Guided Consultation

Dermisho bridges the gap between random retail advice and hard-to-access dermatology. We provide real guidance, not just a sale.

  • Basic expert guidance in-store
  • Clear problem understanding
  • Product education & usage guidance
  • Ongoing digital support via App

What Makes Us Different

🎯

Solution-First,
Not Product-First

Most stores sell products. Dermisho solves problems. We don't ask "What do you want to buy?" We ask "What are you trying to fix?"

Problem → Routine → Results
🔗

Store + App =
Continuous Care

Others end the journey at checkout. We begin from there. In-store diagnosis connects to app-based tracking and daily reminders.

Visit → Track → Transform
📦

Kits & Routines,
Not Random SKUs

Customers don't need 10 options. They need 1 clear plan. We package solutions as structured routines — no confusion, just execution.

Clarity → Consistency → Confidence
🇮🇳

Premium Experience,
Designed for Bharat

Clean, aesthetic stores in Tier 2/3/4 cities. Guided consultation. Premium feel with accessible pricing, built for local trust.

Not luxury for a few. A premium for all.
COMING SOON

Your Personal
Care Assistant.

The Dermisho App — A Complete Beauty Companion

Beyond shopping. Your personalized skincare and haircare guide — powered by AI and backed by dermatologists. Get diagnosed, receive a tailored routine, and track your real transformation over time.

  • 📸AI Skin & Hair Diagnosis
  • 💊Personalized Routine Builder
  • Daily Reminders & Habit Tracking
  • 📊Journey & Progress Tracking
  • 🛒Integrated Product Shopping
P

Hello, Priya 👋

Monday, 14 Apr

SKIN SCORE
78/100
🔥 Day 14 of 30 · Streak Active
☀️ Morning Routine
Gentle Cleanser
Vitamin C Serum
SPF 50 Sunscreen
Lip Balm SPF
🔬 Skin Analysis
👤
Analyzing…
Acne: Moderate
Pigmentation: Mild
Hydration: Good
View Routine →

Find Us Near You

🏪

Jaipur

Rajasthan

Flagship Store
  • Size2,500 sq ft
  • OpeningQ1 2026

"The Pink City's Premium Beauty Hub"

🏪

Sikar

Rajasthan

Community Store
  • Size1,800 sq ft
  • OpeningQ2 2026

"Serving North Rajasthan's Beauty Lovers"

🏪

Dehradun

Uttarakhand

Lifestyle Store
  • Size2,000 sq ft
  • OpeningQ2 2026

"The Hills' First Premium Beauty Destination"

🏪

Gorakhpur

Uttar Pradesh

Flagship Store
  • Size2,200 sq ft
  • OpeningQ3 2026

"Eastern UP's Premier Beauty Experience"

Bharat Is Upgrading.
Distribution Hasn't.

The next wave of growth in beauty isn't coming from metros. It's coming from cities where awareness is rising fast, spending power is increasing — but access to the right brands is still broken. Dermisho is built to become that missing layer.

Where We Fit In

We sit between unorganized retail (high reach, low trust) and modern platforms (high awareness, low penetration in Bharat) — creating a new format: guided, curated, high-trust distribution in emerging markets.

Unorganized Retail

High reach, zero trust

Dermisho

Curated, guided, high-trust

📱
Online Platforms

High awareness, low Bharat penetration

What This Means for Your Brand

  • 📍 Enter cities where demand exists but distribution is weak
  • 🎯 Get positioned in context, not lost in assortment
  • 🔄 Become part of a system that drives adoption, not just discovery
Express Brand Interest

How We Work With Brands

"We don't onboard everything. We curate."

Limited brands per category Clear positioning inside the store Integration into solution journeys

Less noise. More impact.

What Your Brand Gets

  • 📍
    Access to 4 new high-growth markets
  • 🛍️
    Brand-safe, premium retail environment
  • 📊
    Consumer insights from tier-2/3 markets
  • 🎪
    Co-branded events & launch support
  • 📱
    Feature placement on Dermisho App
Dermisho store — premium retail interior

Build the Next-Gen
Beauty Retail in Your City.

Dermisho is expanding through a FOCO model — Franchise-Owned, Company-Operated. You own the store. We handle everything else.

Investment Range ₹15L – ₹25L
🏪

Exclusive territory rights

📦

Full supply chain support

🎓

Staff training included

📣

Marketing & launch support

Apply for Franchise

Let's Build Something
Beautiful Together

🤝

Express Brand Interest

🏪

Apply for Franchise